Unless you have a monopoly, you have competition.  How well do you know the folks whose job it is to cost you money and market share?  If your competitors are doing their job well, they wake up every day with the goal of making your job harder.  Are you making it easy for them to do that?  Just as important, are you waking up and trying to take their business and market share?  What about the markets that you currently serve?  Do you have a pathway to growth?  Where do you sit?  Are you the default, a player, or the new company on the block?

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In order to do thrive and grow in new markets or against entrenched competition, you need to have a plan.  That plan requires knowledge of who the other players are.  It is important that you know their sales channels and how they go to market.  What are their strengths and weaknesses?  How do they differentiate against you?  Who are their best customers that you have a shot at converting?  This type of analysis is key if you want to beat your competition to the business.

 

CLEAR Solutions can help you get to know your competition and markets in ways that will allow you to take both tactical and strategic actions to improve your position.  Rather than a cookie cutter market analysis and D&B search, we will help you get inside their heads and anticipate how to beat them.  Instead of fighting it out for orders in price wars, learn how to find and develop real relationships that are wide and deep.  

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Contact us today to arrange a free phone/video consultation to discuss how we can help you with innovative, practical, and cost effective solutions for conducting a Competitive/Market Analysis and any other challenges and opportunities that you are facing.